Why Orange and Purple?
At one point or another, you may have wondered why WOW always utilizes the color combination of orange and purple. A simple answer is that we think the colors look great together! In reality, though, a lot of thought went into this color choice.
- Orange represents the rich dirt that is found all over Mozambique. Since WOW originally began in order to launch an agricultural microenterprise for the poor and oppressed women of that country, this color was a way to keep our eyes on the goal. Today, it is a rich reminder of our roots, as well as a representation of the glory of God Almighty.
- Purple is the color of royalty, and WOW exists to serve the King of kings! Purple reminds WOW that everything we do is for His glory and by His guidance. Without Him, we can do nothing!